SYS_OPS_V4.0● LIVE
Recruiting...

Mission Highlights

2025
Nestlé & Kantar
Project Hydro
Currently recruiting 30 targeted respondents from the UK.
Nestlé & Kantar
Project Pear (Young Perfectionists)
Recruited 36 targeted respondents from the United States, Canada and France.
Kantar
Future of Coffee
Recruited four targeted social media influencers with a minimum of 5,000 followers across the UK, Brazil, US and France.
Kantar
Alcoholic Beverage Trends
Recruited five niche respondents from Sweden, Denmark, Finland, Norway and the United States.
Nestlé & Kantar
Bakers Project
Recruited twelve targeted respondents from Mexico.
Nestlé & Kantar
Project Fizz
Recruited sixty targeted respondents across the US, UK, Italy and France.
Nestlé & Kantar
Baby Nutrition
Recruited six targeted respondents from Spain, Mexico and China.
2024
Bel Group
Streetscapers Project
Delivered participant recruitment and research support in the United States.
Nestlé & Kantar
Emerging Trends
Recruited four targeted food experts from France.
Nestlé & Kantar
Maggi
Recruited eighty targeted respondents across Germany, India, Poland and Panama.
Nestlé & Kantar
Wet Ready Meals
Recruited fifteen targeted respondents from the United Kingdom.
Nestlé & Kantar
Biodiversity
Recruited ten targeted respondents from the United States.
Western Union
Private Global Survey Community
Recruited 5,000 verified members from 27 countries in three and a half months.
2023
Nestlé & Kantar
Demand Moments
Recruited twenty niche respondents from the United States.
Nestlé & Kantar
Instant Noodles
Recruited thirty targeted respondents from France, Poland and Germany.
Nestlé & Kantar
Garden Gourmet
Recruited thirty targeted respondents from Germany and France.
Nestlé & Kantar
Supercook
Delivered participant recruitment and research support in the United States.
2022
Western Union
Money Mover Labs
Recruited sixty targeted survey community participants from Germany, France and Australia.

The Respondent-First Philosophy

DECODING THE PSYCHOLOGY OF DATA QUALITY

1. The Psychological Contract

"Reciprocity is the currency of truth."

In market research, an implicit "Psychological Contract" exists between researcher and respondent.

  • The Breach: Traditional panels treat participants like data-mining nodes. Low pay and poor UX break this contract, leading to "satisficing" (giving minimum effort).
  • Our Fix: We restore the contract. By offering a premium experience, we trigger the Norm of Reciprocity. Respondents feel valued and provide deeply nuanced data.

2. Cognitive Load & Data Integrity

"Frustration is the enemy of insight."

Research shows a direct correlation between UX and Data Validity.

  • Cognitive Drag: Clunky interfaces increase cognitive load. The brain compensates by taking shortcuts—skipping logic or flat-lining answers.
  • Flow State: Our "Premium Minimalist" design removes friction. Respondents focus entirely on the content of the question, not the struggle of the answer.

3. The 'Professional' Respondent Trap

"Automated Minds vs. Fresh Perspectives"
  • The Panel Zombie: Conditioned to answer like a predictive algorithm. Functionally indistinguishable from bots.
  • The Fresh Voice: We recruit authentic people who treat the survey as a novel conversation. Their answers contain the chaos and truth of human thought.

4. The Outcome

"Better Inputs, Superior Models"
  • 3x Higher Open-End Length
  • 90% Lower Fraud Rate
  • Emotional Resonance: Data that captures feeling, not just frequency.
Not In Limbo Chip
NOT IN LIMBO

MARKET RESEARCH OPERATIONS

Out ofLimbo.

Built on a Respondent-First philosophy. We hand-curate verified respondents across 7 continents. Precision manual sourcing, amplified by our AI Intelligence Layer. Powered by the Nil Screener — the only mobile-first tool that lets you build research-grade logic screeners on the go.

[+] 100% HUMAN VERIFIED
[+] GLOBAL FIELDWORK
[+] B2B SPECIALISTS
[+] < 1% FRAUD RATE

RECRUITMENT
MOVES FAST.
NOW YOUR TOOLS
DO TOO.

The only tool in the market that lets you build, edit, and launch complex logic screeners while on the go.

IOS READYANDROID READYNO APP REQUIREDQUALITY DATA
9:41Nil Builder📶
Screener #104
QUESTION 1

What is your primary coffee brand?

Nespresso
Keurig
Other
IF SELECTED: Nespresso
JUMP TO Q3
+

Quotas.
Typologies.
Tags.

Manage complex fieldwork with granular control. Monitor Quotas, define custom Typologies, and auto-assign Tags in real-time.

  • Real-time sample balancing
  • 🧠 Boolean logic typologies
  • 🏷️ Automated participant tagging
live_fieldwork_monitor.exe
ACTIVE QUOTAS
Gender: Female48/50
Age: 18-2512/20
TYPOLOGY DEFINITION
BS_Professional =
(Owns_VR == TRUE)
AND
(Sub_AI == TRUE)
MATCHING: 14%
AUTO-TAGGING
High_Intent
Quality_A
Nespresso_User
Early_Adopter

The Logic Builder.
Unchained.

A drag-and-drop interface that handles branching logic, piping, and randomization without the spaghetti code.

LOGIC CORE
🔀
Branching
Disqualify
📊
Quotas
🏷️
Segment
Piping
🎲
Random
👁️
Display
Strategic PartnerNestlé
Strategic PartnerKantar
Strategic PartnerWestern Union
Strategic PartnerPureQual
300+ 5★ Reviews7 ContinentsGlobal FieldworkRespondent FirstVerified Humans300+ 5★ Reviews7 ContinentsGlobal FieldworkRespondent FirstVerified Humans300+ 5★ Reviews7 ContinentsGlobal FieldworkRespondent FirstVerified Humans300+ 5★ Reviews7 ContinentsGlobal FieldworkRespondent FirstVerified Humans

Our Manifesto

We believe Market Research is broken. The industry is flooded with bots, click farms, and disengaged respondents who click just to get paid. The result? Dirty data and flawed insights.

NOT IN LIMBO destroys this model. We don't use "panels". We use people.

Every respondent is hand-verified. Every data point is scrutinized. We treat respondents with respect—paying fair rates and designing "human-centric" surveys that people actually want to take.

Our proprietary Nil Screener brings research-grade logic to the field, ensuring that only qualified candidates enter your study. It’s not just a form; it’s a gatekeeper.

The result: Data you can trust. Insights you can build on. No more limbo.

Verified Reviews

Genuine People,
Superb Insights.

We value the importance of Respondents. They are not just data points. When participants are in the best state of mind, they give you genuine and high-quality insights. Every single time.

★ VERIFIED
Client Review 1
1 / 8

Powered By Scale

Solutions tailored to your infrastructure.

Grow It.

Full-Service Recruitment. We handle everything: sourcing, screening, scheduling, and incentive payments. You just show up for the interviews.

Sell It.

Fieldwork Partnership. For agencies who need a reliable partner to fill quotas in hard-to-reach markets. We act as your white-label recruitment arm.

Build It.

Ops Consulting. We audit your research operations and build custom recruitment pipelines, screeners, and panel management systems for your team.

System Protocol

How we guarantee quality.

🌍

7 Continents

Urban & rural reach globally.

🛡️

Respondent First

Verified & contracted humans.

AI Efficiency

Lower costs, faster turnaround.

FAST TURNAROUND
01Target
Definition
02Nil Logic
Screening
03Hand-Picked
Recruit
04Live
Schedule
05Real-time
AI Ops
06Fair
Incentives

Intelligence Layer

Live Protocol Simulations

SYNAPSE_PROTOCOL_V2 ACTIVE
NEURAL_INSIGHTS_ENGINE PROCESSING
Sentiment Analysis
Relevance Score
KEY INSIGHT GENERATED:Initializing...

INITIATE_UPLINK